The SoldBefore identity / 03

Made for
another go.

Two open links, joined into an S. A simple expression of something useful passing from one owner to the next.

SoldBefore Second Link symbol and wordmark

Download the brand kit

Vector masters, transparent PNGs, icons, a social card, color tokens and the locally hosted display font, with usage notes and its open font license.

SoldBefore outlined wordmark

A little character.

Open, human letterforms with room to breathe. Lighter Bricolage Grotesque lettering and a deliberate pause between Sold and Before balance the compact symbol. Every letter is outlined.

Primary lockup SVG ↓ · Transparent PNG ↓
SoldBefore stacked lockup, with the Second Link above the name
A compact signature for covers, packaging and square spaces.
Stacked lockup SVG ↓
Illustrative SoldBefore handover tag reading Good things. Going again.
An illustrative tag, ready for another chapter.
Handover tag SVG ↓

Small mark. Clear silhouette.

16 pixel icon24 pixel icon48 pixel iconCitrus icon at 96 pixels

The compact icon has wider terminal gaps for small displays. Use the standard symbol from 24 pixels high, or the small-size symbol at 16–23 pixels. Keep clear space of at least one link stroke around the logo. Preserve its proportions and use one solid color with clear contrast.

Small-size symbol · App icon SVG · One-color icon · 512px PNG · Reversed lockup

One identity, ready to use.

Horizontal and stacked signatures, small-size masters, reversed and one-color marks, app icons, an outlined social card and a portable identity sheet. Use the supplied artwork so the proportions and spacing stay consistent.

SoldBefore identity sheet with Second Link, wordmark, forest, citrus and paper colors Download the identity sheet PNG ↓

Grounded green. A fresh spark.

Forest#183C35
Citrus#D8EF89
Paper#F7F5ED
Deep ink#17251F

Forest anchors the identity. Citrus adds energy to stamps and accents, paired with dark text. Warm paper leaves space for the objects. Light, Dark, Night and System themes preserve readable contrast and natural image colors.

Download color, typography and spacing tokens ↓

Repeating Second Link pattern in forest on citrus

A continuous thread.

The same ribbon becomes a supporting pattern for larger surfaces. Give it room; keep it away from body text and item details.

Pattern SVG ↓
SoldBefore — Good things. Going again. In the making.

Ready to share.

A 1200 × 630 sharing image with outlined display lettering and a clear development status.

Social card PNG ↓ · SVG ↓

Good things. Going again.

Warm, concrete and candid. Name the scuff. Explain what was checked and what is unknown. Use SoldBefore as one word, with a capital S and B. The mark represents the brand; it is never a verification badge or proof of a sale.

The wear belongs in the picture.

Item photos should show the actual possession, its condition and its defects. Never smooth away wear or imply an illustration shows something for sale. Our website uses clearly labeled synthetic imagery: an editorial still life and three demonstration items. None is live inventory.

Type that stays close to home.

Bricolage Grotesque gives display text its character. System UI keeps body copy and controls familiar. A compact font subset is served from this website, without an external font request. Bricolage Grotesque is by Mathieu Triay and contributors, under the SIL Open Font License 1.1.

Identity status

This is soldbefore-brand-2, refined after owner feedback on the first direction. The site introduces a product in development. It does not establish trademark clearance, approve the marketplace prototype, or open trading.